Top 5 Health and Fitness Apps in Bulgaria Q4 2023

In Q4 2023, the top health and fitness apps in Bulgaria demonstrated varied performance trends. Here’s a closer look at the weekly downloads, revenue, and active users for the leading apps, based on data from Sensor Tower.

MyFitnessPal: Calorie Counter saw a fluctuating trend in weekly revenue, peaking at around $1.5K in the last week of November. Weekly downloads ranged between 487 and 1.1K, with the highest downloads occurring in late October. Active users showed a slight decline from 17.2K in late September to 14.8K by the end of December.

STEPN experienced a significant spike in revenue in late October, reaching approximately $2.3K, before dropping to $121 in the final week of December. Downloads were minimal, peaking at 19 in the last week of December. Active users remained relatively stable, fluctuating around 1.1K throughout the quarter.

Flo Period & Pregnancy Tracker showed an increase in revenue, reaching $1.1K in mid-November and closing the year at $1K. Weekly downloads remained steady, averaging around 600-700. Active users were consistently high, peaking at 22.6K in mid-December.

Strava: Run, Bike, Hike had a peak revenue of $973 in the last week of December. Downloads were on a downward trend, from 512 in late September to 391 by the end of December. Active users showed a positive trend, increasing from 10.5K to 11.5K over the quarter.

FEIA Бременност experienced varied revenue, peaking at $721 in late November. Downloads fluctuated between 261 and 463, with the highest in mid-October. Active users data was not available.

For more detailed insights and data, visit Sensor Tower.